Published Feb 20, 2025

Automate workflows with prebuilt Integrations Apps

A guide to Celigo’s prebuilt, managed Integration Applications.

Laurie Smith

Sr. Product Marketing Manager, Content

Celigo’s Integration Apps are prebuilt, fully managed integration solutions that connect business applications to automate workflows without requiring extensive development or maintenance.

Integration Apps power workflow automation by handling task-specific data exchanges between applications—like syncing invoices from NetSuite to QuickBooks or updating Salesforce contacts in HubSpot. But they don’t stop there.

When combined with multiple workflows, decision-making logic, or a governed automation strategy, they help drive business process automation (BPA)—orchestrating end-to-end processes like Quote-to-Cash or Order-to-Cash.

With prebuilt business logic, real-time data flows, and AI-powered exception management, Integration Apps deliver instant workflow automation while providing a scalable foundation for more advanced BPA initiatives.

These capabilities make them a scalable, low-maintenance solution for businesses looking to streamline operations and improve efficiency.

In this guide, we’ll break down how Integration Apps streamline workflows, share real-world examples, and show you how to eliminate manual work without adding complexity.

Key benefits of Integration Apps

Prebuilt, out-of-the-box automation – Faster deployment with minimal customization required.
Scalability and flexibility – Grows with your business, supporting higher transaction volumes and additional workflows.
Embedded business logic – Automates key business processes without requiring extensive IT involvement.
AI-powered exception management – Automatically detects and resolves errors to maintain data integrity.
Continuous updates and maintenance – No need to manually update integrations as applications evolve.

Examples of Integration Apps

Shopify to NetSuite Integration App

Use case: Automates ecommerce operations by syncing orders, inventory, and fulfillment data.

How it works:

Transfers orders, customer details, and payments from Shopify to NetSuite.
Updates inventory levels across multiple sales channels in real time.
Automates fulfillment by syncing shipping and tracking information.

Benefit: Reduces manual data entry, minimizes errors, and enhances customer satisfaction with accurate order processing and timely fulfillment.

Ramp Logistics to Shopify Integration App

Use case: Connects ecommerce fulfillment and shipping operations with Ramp Logistics.

How it works:

Syncs orders, inventory, and shipping details between Shopify and Ramp Logistics, ensuring real-time order tracking and fulfillment updates.

Benefit: Enhances order accuracy, reduces fulfillment delays, and improves customer satisfaction.

Payout to Reconciliation Automation for NetSuite

Use case: Automates the reconciliation of payment gateway settlements with NetSuite payments.

How it works:

Auto-matches settlement transactions from PayPal, Stripe, Amazon Pay, and Braintree against outstanding NetSuite payments.
Identifies unreconciled items and categorizes transactional and non-transactional fees charged by the payment gateway.

Benefit: Reduces manual reconciliation efforts, improves financial accuracy, and provides visibility into payment discrepancies and fees.

Common use cases for Integration Apps

Ecommerce and Order Management

Automate order processing, inventory updates, and fulfillment workflows between Shopify, Amazon, NetSuite, and ERP systems to ensure real-time accuracy and improve operational efficiency.

Sales and CRM Automation

Connect Salesforce, HubSpot, and QuickBooks to streamline lead-to-cash workflows, ensuring seamless data synchronization between marketing, sales, and finance teams.

HR and Payroll Automation

Integrate BambooHR, Workday, and NetSuite to automate employee onboarding, payroll processing, and benefits management, reducing manual effort and ensuring compliance.

Finance and Accounting

Automate invoice processing, expense tracking, and multi-entity financial consolidation across QuickBooks, NetSuite, and Xero to improve financial accuracy and reporting.

IT and Security

Streamline IT service management workflows by integrating ServiceNow, Jira, and cloud security platforms, ensuring better incident management, access control, and compliance monitoring.

Integration Apps vs. Integration Templates

Feature	Integration Apps	Integration Templates
Setup Time	Preconfigured, instant deployment	Requires manual configuration
Business Logic	Built-in automation rules	Basic workflow structure, needs customization
Error Handling	AI-driven exception management	Requires manual error handling rules
Scalability	Supports high transaction volumes	Best for simple use cases
Ongoing Maintenance	Fully managed with automatic updates	Users must manually update workflows
Customization	Configurable settings	Requires more effort to customize
Best For	End-to-end, business-critical automation	One-off or lightweight integrations

When to Use Integration Apps vs. Templates

Use Integration Apps if you need:

A fully managed, scalable automation solution.
Minimal IT involvement for setup and maintenance.
Support for high transaction volumes (e.g., thousands of orders or invoices per day).

Use Integration Templates if you need:

A highly customized integration with unique business rules.
IT resources are available to configure and maintain integrations.
A simple one-time data sync (e.g., migrating contacts between platforms).

A managed, prebuilt automation solution

Integration Apps provide a fully managed, prebuilt automation solution that eliminates the complexity of building and maintaining integrations.

For businesses looking to streamline operations without custom development, Integration Apps offer the fastest and most reliable path to workflow automation success.